Emirates has reintroduced the "My Emirates Pass" and offers travelers numerous discounts and benefits in Dubai and the United Arab Emirates until March 31, 2025. Passengers traveling with Emirates to or via Dubai can show their boarding pass to take advantage of exclusive offers in restaurants, leisure activities, luxury shops and spa treatments. New this year is free access to the Vision Pavilion and the Expo Museum in Expo City Dubai.
The pass will also be accompanied by the 30th Dubai Shopping Festival, which will run from December 6, 2024 to January 12, 2025 and promises a series of cultural events as well as unique shopping experiences in the city.
Emirates offers additional benefits through its Skywards frequent flyer program, including the ability to earn miles with numerous partners. The Skywards Everyday app allows users to earn additional miles with over 300 partners in the UAE in areas such as food, entertainment and retail.