The Lower Austrian Inn Culture Association, an association of around 200 traditional restaurants, has gained a new, important partner in Vöslauer Mineralwasser GmbH. The Austrian market leader in the mineral water segment will support the initiative, which has stood for the combination of tradition and innovation, genuine hospitality, and regional cuisine for over 30 years. The partnership was announced on May 16, 2025, in St. Pölten.
Harald Pollak, chairman of the Lower Austrian Inn Culture Association, expressed his delight at the growth and emphasized the shared values of both partners regarding regionality, transparency, and craftsmanship. Yvonne Haider-Lenz, Marketing Director of Vöslauer, emphasized that, as the market leader, the company's goal is to quench the "thirst of time" with pristine mineral water from one of Europe's deepest springs.
Vöslauer Mineralwasser GmbH, based in Bad Vöslau, is the clear leader in the Austrian mineral water market with a market share of around 40 percent. The company employs approximately 200 people and places great emphasis on regionality and quality. The partnership with Wirtshauskultur Niederösterreich (Lower Austria's Inn Culture) underscores Vöslauer's commitment to Austrian traditions and regional products, even though the press release did not focus on ecological aspects.