A&O Hostels have opened their second hostel in Great Britain. The new A&O Hostel Brighton Palace Pier is located in the heart of the famous seaside resort of Brighton and offers 50 rooms with a total of 186 beds.
The listed building from the Regency era, which was originally built as a hotel in 1819, now serves as the new jewel of Europe's largest hostel chain. CEO Oliver Winter is enthusiastic about the "great architecture and very good accessibility" of the new location. Extensive modernization work is planned for the winter months, with around 1,45 million euros to be invested.
The A&O Brighton fits into the company's sustainable expansion strategy, which focuses on long-term successful locations. The hostel is another example of the boutique character that A&O is increasingly aiming for, after similar concepts have already been successfully implemented in cities such as Budapest. Brighton, just an hour from London, offers its guests a mix of beach, city and cultural life and is considered a popular destination.
A&O Hostels, founded in Berlin in 2000, recorded over 2024 million overnight stays in the first half of 3, the highest half-year result in the company's history. Further potential locations in major European cities such as London, Manchester, Paris and Barcelona are already being planned.