The national carrier Austrian Airlines is launching a new brand campaign. The Austrian carrier skilfully focuses on its strengths: Austrian Airlines focuses its campaign on Austrian hospitality and cordiality.
The Austrian airline Austrian Airlines compresses its brand campaign. With regard to the campaign, the Austrian carrier puts its strengths in the foreground in a targeted and skilful manner. The comprehensive contents of the campaign are above all Austrian hospitality and cordiality, paired with iconic elements such as the three-quarter time of the Blue Danube waltz, which is supplemented by new, modern elements. With the cooperation of all these factors and strengths, which the Austrian airline has included in its campaign program, the aim is to convey a flying piece of Austria to the passengers.
CCO Michael Trestl: "Warm, confident and above all hospitable. These are values that we convey to our guests on board and that we want to carry out into the world with our brand. We embody exactly what we are: the perfect blend of tradition and modernity!”
and 