Icelandair to sell tour operator

Icelandair to sell tour operator

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The Icelandair Group's in-house tour operator, Iceland Travel, was sold in full to competitor Nordic Visitor. However, the approval of the competition authority is still pending.

In a stock exchange announcement, Icelandair writes that the divestment of the tour operator activities, which date back to 1937, is part of the new strategy. You want to concentrate on the core business of aviation.

The exact purchase price has not yet been determined, as this will only be determined shortly before the transaction is concluded. According to the stock exchange announcement, the calculation should then be based on Iceland Travel's cash position and debt. According to the adhoc announcement, however, the latter should be very low.

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Editor of this article:

René Steuer is an editor at Aviation.Direct and specializes in tourism and regional aviation. Before that, he worked for AviationNetOnline (formerly Austrian Aviation Net), among others.
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About the editor

René Steuer is an editor at Aviation.Direct and specializes in tourism and regional aviation. Before that, he worked for AviationNetOnline (formerly Austrian Aviation Net), among others.
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Nobody likes paywalls
- not even Aviation.Direct!

Information should be free for everyone, but good journalism costs a lot of money.

If you enjoyed this article, you can check Aviation.Direct voluntary for a cup of coffee Coffee trail (for them it's free to use).

In doing so, you support the journalistic work of our independent specialist portal for aviation, travel and tourism with a focus on the DA-CH region voluntarily without a paywall requirement.

If you did not like the article, we look forward to your constructive criticism and / or your suggestions for improvement, either directly to the editor or to the team at with this link or alternatively via the comments.

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