Lufthansa Group launches new app

A new Lufthansa app is intended to make traveling with the Kranich Group easier in the future. According to the company, this is designed to act as a "digital travel companion" and should provide regular information about the trip from booking to arrival.

Lufthansa does not only seem to be concerned with providing updates on the flight, but the media release also mentions that "suitable offers through push notifications" should be provided. This indicates that they want to open up an additional sales channel.

With the launch of the new Lufthansa app, Austrian Airlines, Brussels Airlines, Lufthansa and Swiss are using a joint app solution for the first time. It is now available in the Apple App Store for iOS from version 14 and in the Google Play Store for Android from version 5.