Workshop: Finding sponsors in tourism

On January 23.1rd In 2024, a groundbreaking workshop will take place in advance of the “Sport.Tourismus.Forum”. Under the title “How Tourism Finds Sponsors”, industry experts and interested parties meet at the Olma trade fairs in St.Gallen to intensively deal with the search for sponsors in the tourism sector.

From 14 p.m. to 18 p.m., the most important basics for successful sponsorship marketing for sports-related tourism regions will be taught using numerous case studies and a methodology that has been tried and tested for years. Participants can look forward to a systematic methodology presented by Patrick Seitter, head of the Academy of the ESB Marketing Network.

“The workshop is a unique opportunity for professionals from the tourism and sports industry as well as for representatives of destinations who want to expand their knowledge and systematically strengthen their skills in sponsor acquisition,” reveals seminar leader Patrick Seitter. The subsequent get-together also offers a perfect platform for networking and exchanging ideas with like-minded professionals.