The airline Norse Atlantic Airways is open to the entry of a strategic partner. According to the company's own information, at least two larger airlines, which were not named, are interested in acquiring a minority stake.
Company boss Bjorn Tore Larsen confirmed to Bloomberg that a consulting firm had now been commissioned. The Norse CEO presented it in such a way that potential investors had actively approached the company.
It was recently announced that Norse Atlantic Airlines issue a bond becomes. This is now worth 55 million US dollars and is intended to help the long-haul carrier get through the winter. Liabilities with important suppliers should also be repaid. Norse obviously did not manage to earn sufficient cushion for the low demand cold season in the summer of 2023.
Larsen emphasizes that a partnership with a major airline would be of interest to the company he leads. However, it is not limited to Europe, but also to other regions in which the company is active. The Norse managing director may be hoping that partnerships can be used to attract transfer passengers and to better fill the mediocrely busy planes.